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YMU Nation is The Young Musician's University merch store and carries various items that not only look stylish but also inspire. Students learn an array of entrepreneurial skills from concept to product.

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Entrepreneurship and Merchandising Elective Curriculum Includes


Skills Students Learn

Students apply the skills and knowledge learned to create merchandise for their targeted audience that can possibly be showcased in YMU Nation.

Ages: 7-18

Design Skills

Students learn how to design merchandise, such as t-shirts, posters, and other items, using graphic design software and other tools.

Manufacturing and Production Skills

Students learn technical skills related to music production software, such as using virtual instruments and loops, recording and editing audio, and mixing and mastering tracks.

Communication Skills

Good design requires clear and effective communication of a message. Students learn how to visually communicate ideas and concepts through the use of typography, color, and imagery.

Financial and Budgeting Skills

Students learn how to manage finances and budget for a merchandising campaign, including cost analysis and revenue forecasting.


Introduction to T-Shirt Design

  • Overview of T-Shirt Design

  • Introduction to different graphic design software and tools

  • Basic navigation of T-Shirt Design software

Understanding Colors and Shapes

  • Techniques for understanding colors and shapes in design

  • Introduction to basic design concepts, such as color theory and composition

  • Analyzing different T-Shirt designs with a focus on colors and shapes

Creating T-Shirt Designs

  • Techniques for creating T-Shirt Designs using digital software

  • Introduction to basic design concepts, such as typography and graphic design

Editing and refining designs

  • Techniques for editing and refining T-Shirt designs in digital software

  • Understanding how to use layers and effects

  • Introduction to basic design editing concepts, such as resizing and cropping

These are just some of the elements your child can experience in YMU Nation!

Students participating in YMU Nation learn about entrepreneurship, music merchandising, what it takes to operate an online store, and how to design and market merchandise for your target audience.

YMU gave David important foundational skills in all instruments. His mom and I were aware of his fascination to play piano. But it was with YMU where David first sang publicly, which showed us his singing voice and his love of live performance. While enrolled at YMU, David picked up his first drumsticks, bass guitar, and electric guitar, setting the stage for years of education at YMU and elsewhere on all of those instruments, as well as several others. It is safe to say that without The Young Musician's University, much of David's potential would not have been identified and he would not be the musician he is today.

Dean, YMU Parent

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